A guide to using Open Educational Resources (OERs) in marketing education
| Published | November 2012 |
| Periodical | Pages 1-38 |
| Publisher | University of Liverpool, University of Liverpool |
ABSTRACT
This Guide is an example of an Open Educational Resource (OER). It is freely accessible and downloadable, has been released under an open license (Creative Commons) and is digitised to allow for ease of access, re-use and re-purposing.It sets out to answer three questions:
What are Open Educational Resources (OERs)?
How do I develop OERs?
Why should I bother with OERs?
The content covers:
Introduction: About this Guide
What are Open Educational Resources?
What types of OER exist and where can I find them?
What are the advantages of OER engagement?
What are the challenges with OER engagement?
How can I develop OER?
References
Each section concludes by signposting the reader to further associated reading.
| Keywords | Creative Commons · IPR · Marketing Education · Objects · sustainability · UKOER |
| Language | en |
| Rights | by-nc-sa/3.0 |
| URL | http://research-archive.liv.ac.uk/8175/ |
| Export options | BibTex · EndNote · Tagged XML · Google Scholar |
AVAILABLE FILES
Viewed by 62 distinct readers
CLOUD COMMUNITY REVIEWS
The evaluations below represent the judgements of our readers and do not necessarily reflect the opinions of the Cloud editors.
Click a star to be the first to rate this document
▶ POST A COMMENT
SIMILAR RECORDS
Alternate academy: Investigating the use of Open Educational Resources by students at the University of Lagos in Nigeria
Onaifo, Daniel; Quan-Haase, Anabel
Open educational resources (OER) are increasingly used to support pedagogical initiatives and learning needs at institutions of higher education across the globe. In this thesis, I examined key issues in the use of OER ...
Match: resources; creative commons
National Repository of Open Education for all Educational Resources: Connecting knowledge connecting people
Anubhuti, Yadav
Abstract
The National Repository of Open Educational Resources (NROER) is an Indian school education initiative by the Central Institute of Educational technology ( CIET), National Council for Educational Research & ...
Match: resources
Open Educational Resources: Higher education students' knowledge and use
Alves, Paulo; Miranda, Luísa; Morais, Carlos
Information and communication technologies represent one of the main innovation factors within the teaching and learning process, especially in Higher Education. In this context, the search for building useful and ...
Match: resources
Two models for sharing digital open educational resources
Rennie, Frank; Reynolds, Patricia
Two contrasting models to facilitate the sharing of digital educational resources available for Higher Education are reviewed. The first model is based upon a low-input / open-access format that identifies, reviews then ...
Match: resources; sustainability
Preliminary Report on the Draft Recommendation Concerning Open Educational Resources (OER)
UNESCO
1. This document is prepared further to 39C/Resolution 44 of the UNESCO General Conference, and a follow-up to ‘the Study on International Collaboration on Open Educational Resources (OER) (201 EX/Decision 9), which ...
Match: resources
Creating and sharing Open Educational Resources
Harmon, James; Kapeller, Doug; Mika, Joshua; Seng, Bill; et al.
This collection/course in Itunes U includes multi-touch books for the iOS/iTunesU platform, as well as reviews of apps for creating OER and discussions and tutorials regarding OER topics.
Match: resources; creative commons
Formation of technological university students' readiness to the use of open educational resources
Khasanova, G. F.; Semenova, L. A.
The paper presents the analysis of the “Open education resources” (OER) concept and peculiarities of their use in teaching psychological and pedagogical disciplines to future bachelors of the IT sector. The ...
Match: resources
Challenges of adopting open educational resources (OER) in Kenyan secondary schools: The case of open resources for English language teaching (ORELT)
Orwenjo, Daniel; Erastus, Fridah
Kenya, like many African countries, has faced enormous challenges in the production of and access to quality relevant teaching and learning materials and resources in her primary and secondary school classrooms. This ...
Match: resources
A deeper understanding of reuse: Learning designs, activities, resources and their contexts
Wills, Sandra; Pegler, Chris
This paper positions discussion of learning designs in the broad context of reuse and repurpose. It proposes that not enough attention has been given to the purpose of reuse and the motivation of those who choose to ...
Match: resources
How to foster sharing of educational resources?
van der Baaren, John; de Vries, Fred
The future of OER is highly dependent on the future of education in general. A future that will be determined by major changes in society that demand more people with a higher education and life long learning. Each ...
Match: resources; sustainability
